AI in Sales & GTM

Vector search

Vector search retrieves items by comparing numerical representations, usually embeddings, rather than relying only on exact word matches.

Also known as:

In a sales team

An assistant finds a relevant objection-handling passage even though the seller describes the objection in different language.

Is vector search the same as RAG?

Vector search is one retrieval method, not the whole RAG system. Exact identifiers, product names and dates may also need keyword or structured search.

What to check in practice

Test paraphrases alongside exact account, product and policy queries.

Related concepts

Embeddings
Semantic search
Retrieval-augmented generation (RAG)

For the broader explanation, read AI in B2B Sales and GTM: 60 Terms Explained.

Further reading: Microsoft: retrieval-augmented generation.

Further readingAI in B2B Sales and GTM: 60 Terms Explained

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