Privacy Policy
This Privacy Policy explains how LiveGuru Limited (trading as “Closing Foundry”) collects, uses, shares and protects your personal data, and your rights in relation to that data. If you have any questions, please contact: privacy@closingfoundry.com
1) WHO WE ARE
Controller
LiveGuru Limited (company number 14629519) trading as Closing Foundry is the “data controller” for the personal data collected through our website (www.closingfoundry.com) and for most of our marketing and business operations.
Registered office: LiveGuru Limited, 167-169 Great Portland Street, 5th Floor, London, W1W 5PF
Email (data protection):
privacy@closingfoundry.com
If you are in the UK, our supervisory authority is the Information Commissioner’s Office (ICO). You can complain to the ICO at any time, although we would appreciate the opportunity to resolve your concerns first.
Processor (where applicable)
In some situations we process personal data on behalf of an organisation (for example, where your employer or a partner organisation books a programme and provides your details). In those cases, your employer / that organisation is typically the “controller” and we act as a “processor” (or sub‑processor). If you are unsure, please contact us and we will clarify our role.
2) WHEN THIS POLICY APPLIES
This policy applies when you:
- visit our website;
- request our resources or complete an assessment/diagnostic (e.g. Sales Readiness Score or similar);
- contact us (email, phone, web forms, social);
- subscribe to updates or marketing communications;
- attend our programmes, events, workshops or coaching sessions;
- engage us for consulting / training / fractional leadership services;
- interact with us as a partner, supplier, contractor or applicant.
3) THE PERSONAL DATA WE COLLECT
“Personal data” means information relating to an identified or identifiable person.
We may collect the following categories of personal data:
A) Identity & contact data
- Name, email address, telephone number, job title, company name, country/region, and any information you choose to share with us.
B) Business relationship data
- Enquiry details, meeting notes, proposals, contracts, programme attendance records, feedback, and communications with us.
C) Diagnostic / assessment data
- Responses you submit through assessments, questionnaires, audits or surveys (including free tools and lead magnets) and any notes or outputs we generate for you.
D) Payment & transaction data (where relevant)
- Billing address, invoices, payments, and transaction history.
Note: Payment card details are typically handled by our payment providers; we do not normally store full card details.
E) Technical & usage data
- IP address, device identifiers, browser type/version, time zone settings, approximate location, pages viewed, referring URLs, and interaction data (collected via cookies or similar technologies where permitted).
F) Marketing & communications preferences
- Your preferences for receiving marketing, and engagement data (eg email opens/clicks) where lawfully collected.
G) Recruitment data (if you apply to work with us)
- CV/resume details, employment history, qualifications, references, right-to-work confirmation and interview notes.
We also generate aggregated or anonymised data (for example, to understand overall site performance or benchmarking). Aggregated/anonymised data is not personal data if it cannot identify you.
4) SPECIAL CATEGORY DATA
We do not intentionally collect “special category” personal data (eg health, racial/ethnic origin, political opinions, religious beliefs, trade union membership, genetic/biometric data, sex life or sexual orientation). Please do not provide special category data to us unless we specifically request it and explain why. If you provide it to us unsolicited, we may delete it.
5) IF YOU FAIL TO PROVIDE PERSONAL DATA
Where we need personal data to:
- respond to a request from you; or
- perform a contract with you (or your organisation); or
- comply with legal obligations,
and you do not provide it, we may not be able to provide the requested service or proceed with the engagement.
6) HOW WE COLLECT YOUR PERSONAL DATA
We collect personal data via:
A) Direct interactions
- When you fill in forms, register for events, request resources, book calls, purchase services, or contact us by email/phone.
B) Automated technologies
- When you browse our website, we may collect technical and usage data via cookies and similar tools (subject to your choices and consent where required).
C) Third parties / publicly available sources
- From your employer or partner organisations (eg programme registrations).
- From service providers that support our website, analytics, communications or payments.
- From publicly available sources (eg company websites, professional profiles) where relevant to B2B relationship management.
7) HOW WE USE YOUR PERSONAL DATA (PURPOSES + LAWFUL BASES)
We only use personal data when we have a lawful basis to do so. Common lawful bases include:
- Contract: to perform a contract with you / your organisation or take steps before entering a contract.
- Legitimate interests: to operate and grow our business (balanced against your rights).
- Consent: where required (eg certain marketing or cookies).
- Legal obligation: to comply with law (eg accounting/tax).
We use your personal data for the following purposes:
A) To respond to enquiries and manage relationships
- Purpose: replying to you, scheduling meetings, providing information you request, maintaining contact records.
- Lawful basis: legitimate interests and/or taking steps prior to entering a contract.
B) To deliver programmes and services
- Purpose: onboarding, delivery, coaching, administration, support, and follow-up.
- Lawful basis: contract (or legitimate interests for operational administration).
C) To provide assessments/diagnostics and benchmarking
- Purpose: to generate outputs you request, improve our tools, and (where possible) create aggregated benchmarks.
- Lawful basis: contract/steps prior to contract; legitimate interests; and consent where required for optional follow-on marketing.
D) To process payments and manage invoices
- Purpose: billing, payments, accounting, audit and tax compliance.
- Lawful basis: contract and legal obligation.
E) To operate and secure our website and systems
- Purpose: website delivery, troubleshooting, preventing fraud/abuse, and maintaining system security.
- Lawful basis: legitimate interests.
F) To measure and improve marketing performance
- Purpose: analytics, understanding which content is useful, improving our site and campaigns.
- Lawful basis: consent where required (eg analytics/marketing cookies) and/or legitimate interests for strictly necessary operational measurement.
G) To send marketing communications (where permitted)
- Purpose: newsletters, event invitations, insights, and relevant service updates.
- Lawful basis: consent where required; otherwise legitimate interests where permitted by law.
You can opt out at any time (see section 8).
H) Recruitment and supplier management (where relevant)
- Purpose: hiring, contractor onboarding, supplier administration, compliance.
- Lawful basis: legitimate interests; contract; and/or legal obligation.
We do not use your data for solely automated decision-making that produces legal or similarly significant effects.
8) MARKETING (INCLUDING YOUR RIGHT TO OPT OUT)
We may send you marketing communications about Closing Foundry where permitted by law.
You can opt out at any time by:
- using the “unsubscribe” link in any marketing email; or
- emailing privacy@closingfoundry.com (or replying “unsubscribe”).
If you opt out, we may still send non-marketing messages necessary to provide services (eg contractual communications, programme logistics, invoices, or important updates).
9) COOKIES AND SIMILAR TECHNOLOGIES
We use cookies and similar technologies to:
- make our website work;
- remember your preferences;
- understand how visitors use the website; and
- support marketing/advertising (where used).
Where required, we will ask for your consent via our cookie banner before placing non-essential cookies. You can change your preferences at any time using the cookie controls on our website. For more information, please see our Cookie Notice (or cookie banner settings) on the website.
10) SHARING YOUR PERSONAL DATA
We do not sell your personal data.
We may share personal data with:
- service providers who help us run our website, communications, analytics, scheduling, CRM, file storage, and payments (acting as processors under contract);
- professional advisers (eg legal, accounting, insurance) where necessary;
- partner organisations where you are attending a programme arranged by that partner (where appropriate and lawful);
- authorities or regulators where we are required to disclose information by law; and
- potential buyers/investors and advisers in connection with a merger, acquisition or sale of assets (subject to confidentiality protections).
We require processors to protect your data, only process it on our instructions, and use appropriate safeguards.
11) INTERNATIONAL TRANSFERS
Some of our suppliers may process data outside the UK. Where we transfer personal data internationally, we use appropriate safeguards such as:
- adequacy regulations where applicable; and/or
- standard contractual clauses and UK addenda / international data transfer agreements; and/or
- other lawful transfer mechanisms.
You can request details of the safeguards we use by contacting privacy@closingfoundry.com.
12) DATA SECURITY
We use appropriate technical and organisational measures designed to protect personal data against accidental loss, unauthorised access, alteration or disclosure.
However, no online service can be guaranteed 100% secure. If you believe your interaction with us is no longer secure, please contact us immediately.
13) DATA RETENTION (HOW LONG WE KEEP YOUR DATA)
We keep personal data only as long as necessary for the purpose(s) we collected it for, including legal, accounting and reporting requirements.
Typical retention periods (unless a longer period is required or justified):
- Enquiry and prospect communications: up to 24 months after last interaction.
- Marketing contacts: until you unsubscribe, or after 24 months of inactivity.
- Assessment/diagnostic submissions: up to 24 months, then anonymised where feasible.
- Client contracts, invoices and accounting records: up to 7 years (to meet legal/tax requirements).
- Recruitment applications: up to 12 months after the recruitment process ends (unless you ask us not to).
If you would like more detail, contact privacy@closingfoundry.com.
14) YOUR RIGHTS
Depending on your location and the applicable law, you may have the right to:
- request access to your personal data;
- request correction of inaccurate or incomplete data;
- request deletion of your data (in certain circumstances);
- object to processing (particularly where we rely on legitimate interests);
- request restriction of processing (in certain circumstances);
- request data portability (in certain circumstances);
- withdraw consent at any time (where processing is based on consent);
- lodge a complaint with a supervisory authority (in the UK, the ICO).
To exercise any rights, email privacy@closingfoundry.com. We may need to verify your identity before processing your request.
15) THIRD-PARTY LINKS
Our website may contain links to third‑party websites and services. We are not responsible for their privacy practices. Please review their privacy notices before providing personal data.
16) CHANGES TO THIS POLICY
We may update this policy from time to time. We will post the latest version on this page and update the “Last updated” date above. If changes are material, we may provide additional notice (eg by email where appropriate).
17) CONTACT US
For privacy questions or requests:
privacy@closingfoundry.com
Registered office:
LiveGuru Limited, 167-169 Great Portland Street, 5th Floor, London, W1W 5PF
Changes to this policy
- We update this notice when practices change; new versions appear here and, if material, we will email registered users.