AI in Sales & GTM
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Embeddings
Embeddings are numerical representations of content that allow software to compare similarity, often helping retrieve material with related meaning.
Also known as:
In a sales team
A search for concerns about implementation effort can retrieve a case study discussing onboarding workload even when the wording differs.
Does semantic similarity establish relevance?
Similarity isn’t truth or suitability. The closest match may concern a different product, market or customer situation.
What to check in practice
Check relevance with actual sales questions and apply product, date and permission filters where needed.
Related concepts
For the broader explanation, read AI in B2B Sales and GTM: 60 Terms Explained.
Further reading: Microsoft: retrieval-augmented generation.
Related terms
Further readingAI in B2B Sales and GTM: 60 Terms Explained