We close the revenue gap between targets, forecast and actuals.

It’s not advice. It’s an installed operating rhythm.

Closing Foundry is an operator‑led GTM and sales execution consultancy for B2B software and tech‑enabled services. We help teams close the revenue gap between targets, forecast and actuals by turning uncertain deals into repeatable revenue.Most teams don’t stall because they lack effort.

They stall because GTM design and sales execution aren’t connected: ICP is fuzzy, messaging isn’t anchored to buyer problems, the sales process doesn’t reflect how deals actually progress, and managers don’t have a consistent way to inspect pipeline and forecast. That creates “busy pipeline” that doesn’t convert and a forecast no one fully trusts.

We install the Closing OS - a practical system that connects GTM strategy to daily execution in three stages:

Design - diagnose the gap, then design the GTM and sales system (ICP, motion, stages, evidence, metrics) and produce a clear 90 day plan.
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Enable - turn the plan into behaviour with playbooks, stage gates, CRM workflows and coaching tools that fit how your team sells.
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Run - operate the cadence with you (pipeline, deal inspection, forecast discipline) until the rhythm sticks, then hand it over cleanly.

You’ll see the same principles in every engagement: buyer evidence over opinion, stage discipline over hope, and a weekly operating rhythm that keeps deals moving and forecasts grounded.We work with founder‑sellers and scale‑up leadership teams who need results they can show internally and to investors. Closing Foundry is led by operators with experience building pipeline, closing complex deals and running GTM systems in the real world, not just advising from the sidelines.

Next step: take the 5 minute Sales Readiness Score or book a short conversation.