3HOW IT WORKS
Three steps, eight to ten minutes.
1
Answer eight short questions
Plain questions about how your selling actually runs. No deal data, no system access, no seller scoring.
2
See your result on screen
Your primary issue, the KPI under pressure, where it shows up, the likely root cause, and a practical first fix.
3
Get it emailed to you
A copy lands in your inbox to read again or share with the team. Yours to keep, with no follow-on required.
3What's included
What every report gives you
1
Capability score
How well built the revenue motion is.
2
Momentum score
Whether the motion is creating commercial movement.
3
Top 3 actions
Practical next steps from the weakest parts of the motion.
Frequently asked questions
You receive a scored view across seven commercial areas, a clear indication of where the revenue gap is most likely being created, and a recommended starting point for intervention. The output is designed to give a commercial direction, not a list of generic process improvements that require another assessment to prioritise.
Yes. The Closing Gap Score is a free, self-service diagnostic. The output is designed to be genuinely useful on its own. Where the results point to a clear problem to fix and a team wants to go further, a fit call is the natural next step, though there's no commitment required to complete it.
A generic assessment reviews team capability in the abstract. The Closing Gap Score reviews the commercial system: ICP definition, pipeline quality, stage evidence, qualification discipline, deal control, CRM truth and the operating rhythm behind the number. The starting point is commercial reality, not a competency framework applied from outside.